05 February 2025
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Controls specialist Carel has appointed Michele Martello as Chief Solution Marketing Officer, with responsibility for defining the strategic priorities and objectives for the company's solutions in the HVAC, refrigeration and services sectors.
He is expected play a key role in directing, managing, and coordinating corporate marketing activities to ensure a competitive global positioning of Carel solutions.
Martello joined Carel in 2004 as a Product Manager in the Systems for Humidity Control Business Unit, later becoming Climate Business Unit Manager and subsequently Group Head of Platforms. From 2018 to 2021, he served as CEO of Recuperator, a Carel Group company specialising in the design, production, and marketing of air-to-air heat exchangers. Since 2023, he has held the position of Group Chief IAQ Officer within Carel’s IAQ Global Business Unit, tasked with developing and supporting the group’s growth plans for indoor air quality solutions.
Martello said: "Carel is a benchmark for innovation in the HVAC/R sector. Our goal is to continue developing cutting-edge solutions that proactively meet market needs, with a sustainable and integrated approach."
